History

We are a Greek company dedicated to promoting health and beauty through high-quality and innovative products. Since our establishment in 1978, we have built a strong reputation as a reliable partner in both the domestic and international markets.

Our mission is the continuous improvement of quality of life through scientifically validated products from leading manufacturers worldwide.

Our Brands

Since 1981, we have been the exclusive distributor of OMRON in Greece and Cyprus, the world’s largest and longest-established manufacturer of electronic blood pressure monitors and innovative healthcare devices.

Since 1986, we have represented AVRON, one of the most recognized manufacturers of home-use medical devices.

In 2006, we undertook the distribution of the American brand ACU-LIFE, a global leader in everyday healthcare products.

In 2020, we began our cooperation with the Spanish brand BETER, internationally known for high-quality beauty and personal care products.

In 2026, the Spanish fragrance line IAP PHARMA was added to our portfolio, offering high-quality perfumes with a strong focus on accessibility and value.

Sales Network

We hold a leading position in the health and beauty sector in Greece, serving more than 10,000 points of sale, including pharmacies, pharmaceutical wholesalers, hospitals, and retail stores.

Our sales team covers the entire country, ensuring fast, consistent and reliable distribution.

Quality & Support

All our products are supported by multi-year warranties.

We maintain a specialized and certified technical department, fully equipped to meet the needs of both our partners and end users.

Certifications

The company operates from privately owned facilities in Melissia, Athens, Greece. Our products bear CE certification, and we comply with the requirements of Good Distribution Practice (GDP) for Medical Devices.

Our nearly five-decade-long journey consistently reflects the quality, reliability and professionalism with which we serve the health and beauty sector.